Ask most farmers what farming costs, and they will list seeds, fertiliser, chemicals, and labour. Very few will mention poor planning, mistmed activities, or lack of market clarity. Yet these invisible factors often determine whether a farm survives or collapses.
The Hidden Costs
The real cost of farming includes: Planting without confirmed markets Applying inputs without yield targets Poor timing of operations Losses due to poor coordination Capital locked in unproductive land These costs don’t appear on receipts, but they quietly drain profit.
Why This Persists
Farming decisions are often made based on tradition, guesswork, or advice passed down informally. Cost-benefit analysis is rarely done before planting.
Where Nnoboa Fits
Nnoboa introduces cost modeling before capital is committed. By simulating production decisions and their financial impact, frmers see the true cost upfront.
Conclusion
Until farmers calculate before they cultivate, farming will remain risky. The futre of agriculture belongs to those who plan, not just those who plant.
By aligning farmers with demand before planting, Nnoboa reduces risk, stabilizes income, and strengthens value chain efficiency.
Conclusion
Fixing the rice value chain requires more than patriotism or branding campaigns. It requires systems — coordinated, data-driven, and accountable.